Business course - International Business and Management
International business and management (45 h)
This course introduces all the disciplines related to international business, including international management, finance, marketing, accounting, operations, and law.
Students will learn the skills and knowledge necessary to effectively manage the challenges presented by globalization, changing world markets, and cultural differences. The course will explore the world of international business and management, offering insight into both the “whats” and “whys” of global differences.
The content covers a wide range of topics, including industries, competitors, regions, and markets, from the perspective of practicing managers. Additionally, the course provides an overview of all the contributions and points of contact between the different areas of international business and the disciplines that form their foundation.
METHODOLOGY
The course will consist of lectures and practical examples of International Business and Management. We will be examining both technical and human factors to comprehend the importance of the relationship between business and culture. The professor will provide lecture notes and other supplementary materials, which will be made available on the course website at least one day prior to the scheduled lecture.
ASSESSMENT
Exam: 40%
Essay: 40%
Attendance and class participation: 20%
SYLLABUS
• Overview
o Globalization
• Country Differences
o Differences in Economic Development
o Differences in Culture
o Ethics, Corporate Social Responsibility, and Sustainability
o Political Economy and legal systems
• Global Trade and Investment
o Government Policy and International Trade
o Foreign Direct Investment
o Regional Economy Integration
• Strategy and Structure of International Business
o Strategy of International Business
o Organization of International Business
• Business Operations
o Global Marketing and R&D
o Global Human Resource Management
BIBLIOGRAPHY
Hill, Charles W. L. (2017). International business: competing in the global marketplace. New York: McGraw-Hill/Irwin, 11th ed.
Deresky, Helen (2017). International management: managing across borders and cultures, text and cases. Boston [etc.]: Pearson Education, 9th ed., global ed.
Forsgren, M. (2008). Theories of the Multinational Firm. A multidimensional Creature in the Global Economy. United Kingdom: Edward Elgar Publishing Limited, 1st ed.
Koen, Carla I. (2005). Comparative International Management. London [etc.]: McGrawHill Education, 1st ed. Pla-Barber, José.; León-Darder, Fidel (2016). Dirección internacional de la empresa. Madrid: McGraw-Hill, 1ª edición.
English
Business
45 hours
6 ECTS credits
Face-to-face